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A logo with meaning and purpose.
Custom logos designed from your story, tested at every size, and delivered with every file you need.
Process
Brief · concepts · refine · deliver
Includes
Wordmark, symbol, favicon
Files
SVG, PNG, colour and mono versions
Example
The ARKIELLO identity
Included
What’s included.
Discovery
Your story, audience and competitors, so the logo means something.
Concepts
Distinct directions with the reasoning behind each, not variations of one idea.
Refinement
Optical spacing, weight and proportion until it feels finished.
Favicon and social icons
A small-size version that stays clear in a browser tab or profile picture.
Colour and mono versions
For light, dark and single-colour use.
Final files
Vector and image files, organised and named.
Fit
Who it’s for.
- New businesses that need a professional first impression.
- Rebrands where the old logo no longer fits.
- Businesses with a DIY logo that doesn’t scale or print well.
Our promises
What we commit to, and what we won’t do.
We commit to
- Original concepts
- Testing at real sizes
- Full ownership of the final logo
We won’t
- Use templates or stock icons
- Copy existing brands
- Present the first idea as the only option
Questions
Frequently asked.
How many concepts do I get?
Every logo project includes several distinct directions and agreed revision rounds, confirmed in your proposal.
Do I own the logo?
Yes. Full rights transfer to you on final payment.
Can you show an example?
Our own ARKIELLO identity is documented step by step in our work section.
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